{"product_id":"school-safety-first-enamel-sign","title":"AA (Franco) School Safety First Enamel Sign","description":"\u003cp data-start=\"295\" data-end=\"627\"\u003eA rare piece of British motoring and road safety history, this authentic Automobile Association (AA) and Royal Scottish Automobile Club (RSAC) enamel sign was once displayed near schools to remind drivers to slow down and take care. A striking and historically important example from Britain’s early road safety campaigns.\u003c\/p\u003e\n\u003ch3 data-start=\"629\" data-end=\"648\"\u003eProduct Details\u003c\/h3\u003e\n\u003cul data-start=\"649\" data-end=\"976\"\u003e\n\u003cli data-start=\"649\" data-end=\"690\"\u003e\n\u003cp data-start=\"651\" data-end=\"690\"\u003e\u003cstrong data-start=\"651\" data-end=\"659\"\u003eEra:\u003c\/strong\u003e Likely 1940s–early 1950s\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"691\" data-end=\"724\"\u003e\n\u003cp data-start=\"693\" data-end=\"724\"\u003e\u003cstrong data-start=\"693\" data-end=\"706\"\u003eMaterial:\u003c\/strong\u003e Enamel on metal\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"725\" data-end=\"803\"\u003e\n\u003cp data-start=\"727\" data-end=\"803\"\u003e\u003cstrong data-start=\"727\" data-end=\"738\"\u003eDesign:\u003c\/strong\u003e Bold yellow and black colour scheme with AA and RSAC logos\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"804\" data-end=\"879\"\u003e\n\u003cp data-start=\"806\" data-end=\"879\"\u003e\u003cstrong data-start=\"806\" data-end=\"816\"\u003eMaker:\u003c\/strong\u003e \u003cem data-start=\"817\" data-end=\"832\"\u003eFrancos Signs\u003c\/em\u003e, a renowned British enamel sign manufacturer\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"880\" data-end=\"976\"\u003e\n\u003cp data-start=\"882\" data-end=\"976\"\u003e\u003cstrong data-start=\"882\" data-end=\"890\"\u003eUse:\u003c\/strong\u003e Mounted outside schools as part of national “Safety First” road awareness campaigns\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"978\" data-end=\"1005\"\u003eHistorical Significance\u003c\/h3\u003e\n\u003cul data-start=\"1006\" data-end=\"1519\"\u003e\n\u003cli data-start=\"1006\" data-end=\"1129\"\u003e\n\u003cp data-start=\"1008\" data-end=\"1129\"\u003eDuring the mid-20th century, the AA and RSAC partnered to improve road safety as vehicle numbers rapidly increased.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1130\" data-end=\"1238\"\u003e\n\u003cp data-start=\"1132\" data-end=\"1238\"\u003eThe “School Safety First” campaign aimed to protect children by warning drivers approaching schools.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1239\" data-end=\"1365\"\u003e\n\u003cp data-start=\"1241\" data-end=\"1365\"\u003eThe bright yellow enamel and strong typography ensured visibility even in poor weather — a defining feature of AA signage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1366\" data-end=\"1519\"\u003e\n\u003cp data-start=\"1368\" data-end=\"1519\"\u003eThis dual-branded example highlights the collaboration between two major motoring organizations committed to driver responsibility and public safety.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1521\" data-end=\"1534\"\u003eCondition\u003c\/h3\u003e\n\u003cp data-start=\"1535\" data-end=\"1871\"\u003eThis original enamel sign shows authentic age-related patina, including minor enamel wear and surface marks consistent with outdoor use. The colour and lettering remain bold and legible, and the sign retains excellent character for display. A wonderful survivor that tells the story of Britain’s early motoring safety efforts.\u003c\/p\u003e\n\u003ch3 data-start=\"1873\" data-end=\"1891\"\u003eCollectibility\u003c\/h3\u003e\n\u003cul data-start=\"1892\" data-end=\"2132\"\u003e\n\u003cli data-start=\"1892\" data-end=\"1965\"\u003e\n\u003cp data-start=\"1894\" data-end=\"1965\"\u003eHighly collectible among enamel sign and automobilia enthusiasts.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1966\" data-end=\"2036\"\u003e\n\u003cp data-start=\"1968\" data-end=\"2036\"\u003eFeatures dual AA and RSAC branding, making it especially rare.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2037\" data-end=\"2132\"\u003e\n\u003cp data-start=\"2039\" data-end=\"2132\"\u003ePerfect for display in a garage, showroom, motoring museum, or vintage sign collection.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Automobilia Magpie","offers":[{"title":"Default Title","offer_id":58779096777053,"sku":"AM354","price":450.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0958\/1625\/3789\/files\/WhatsAppImage2025-10-13at15.12.19_e0b3a52f_ced48cc3-62c3-4b4b-a640-2d6ef7119e1e.jpg?v=1760371421","url":"https:\/\/www.automobiliamagpie.com\/products\/school-safety-first-enamel-sign","provider":"Automobilia Magpie","version":"1.0","type":"link"}